
Raising The Grade
Welcome to a podcast that celebrates the visionaries and trailblazers of the hardscape and landscaping industry in the vibrant Phoenix Metro Valley. Each episode delves into the stories of industry leaders who are redefining landscapes and elevating the standard of excellence in their craft. But we don’t stop there—we also spotlight dynamic businesses and inspiring personalities from diverse fields who are “raising the grade,” offering fresh perspectives and innovative approaches. Whether you're a seasoned professional or simply someone with a passion for transformation, this podcast promises to inspire, inform, and elevate your vision.
Raising The Grade
The Power of Quality and Teamwork with Will from Universal White Cement
Welcome to the second episode of the "Raise the Grade" podcast, brought to you by Rising Tide Landscapes. In today's episode, we have a special guest, Will from Universal White Cement, sharing his journey in the construction industry and insights into running a family-owned business. Will talks about his love for working with his hands, transitioning from restaurant work to a long-standing career in construction, and how his passion for creating and building things led him to stay with Universal White Cement for over a decade.
In this episode, Will discusses the importance of quality in materials, particularly in the construction and pool finishing industries. He shares how Universal White Cement has built a reputation for producing top-tier products, expanding from pool plastering into the broader backyard landscaping sector. Will also offers advice on retaining employees by incentivizing their work and providing a supportive work environment, emphasizing that happy employees lead to satisfied customers.
We dive deep into the company culture at Universal White Cement, where family values and employee appreciation stand at the forefront. Will explains how Universal strives for growth while ensuring high-quality control across their products. Whether it's about mastering the art of handling raw materials or offering tips for improving customer service, Will’s experience sheds light on how dedication, quality, and a solid work ethic can elevate a business. Tune in to hear more about his thoughts on navigating the challenges of finding reliable employees and maintaining long-term success in the construction world.
Website - universalcement.com
Facebook - Universal White Cement